E-commerce parts specialist targets further growth after ‘excellent’ response to launch

RECENTLY launched e-commerce plant and agriculture aftermarket portal, Parts For Machines, has announced it has experienced a ‘strong positive reaction’ to its market debut since going public at the end of January.

The business, which describes itself as a one-stop-shop for spare parts and accessories for construction and agricultural machines, aims to provide customers with quality branded products at competitive prices.

“Response to our launch has been excellent and we have easily beaten all of our post-launch targets,” said Parts For Machines’ press officer, Simon Maurice. “We have proved to ourselves that our business model works, and, if anything, we have underestimated our potential – which, in two multi-billion-pound industry sectors, is a very exciting prospect. Therefore, we are already looking to accelerate the next phase of our operations.”

One of the first companies to enter the Parts For Machines fold was GS YUASA, with its Yuasa YBX batteries. Other household names – such as Philips, BYG and Gulf Oil – have also signed up as supplier partners.

Other specialist brands include Astrak undercarriage parts, Top Gear consumables, and SIP workshop equipment.