CASE Construction Equipment will return to bauma in April with a range of solutions designed to address both current and future industry challenges.
In line with the manufacturer’s ‘Road to the Future’ campaign, launched in 2023, CASE revealed that it continues to advocate for the widespread adoption of innovative technologies, underscored by its ‘LET’S DRIVE THE FUTURE’ approach.
“Our participation at bauma highlights the pivotal role of the construction segment within CNH as a hub for pioneering solutions focused on automation and connectivity,” said Humayun Chishti, president of CNH Construction. “It underscores our unwavering commitment to delivering sustainable, efficient, and innovative solutions that not only meet today’s demands but also anticipate the needs of tomorrow’s customers.”
The CASE stand will feature several thematic areas, with the Tech Room serving as the technological heart of the exhibit. Here, visitors are invited to embark on a journey into the future through audiovisual presentations that connect people with innovations in both services and products.
A key highlight will be a concept machine, developed by the construction equipment segment’s innovation department in collaboration with CNH Industrial Design. The concept is said to represent a significant leap in automation, offering a glimpse into the next generation of equipment.
Fabrizio Cepollina, newly appointed head of CNH CE EMEA, said, “By integrating zero-emission technologies, AI-driven automation, and enhanced connectivity, we are not just building machines – we are shaping the future of the construction industry, thanks to the passion and proven expertise of our team that drives our strategy.”