Future trends and challenges explored at CPA Conference

Steve Mulholland
Steve Mulholland

FUTURE trends and challenges were explored at the Construction Plant-hire Association’s (CPA) 9th Annual Conference, held recently at the Heart of England Conference and Events Centre near Coventry.

Approximately 200 delegates and 26 sponsoring exhibitors attended the one-day event, which had the theme of ‘Shaping the Future: Insights for the Plant-Hire Sector’.

Panel discussions brought industry experts together to share opinions and solutions, chaired by co-hosts Merryn Myatt, a former BBC news presenter, and construction industry journalist and vlogger Peter Haddock.

In the opening keynote speech, Steve Mulholland, CPA’s CEO emphasised the need to combine evolution with revolution. He stated that companies must find new ways to attract school leavers, while an ageing workforce means people are often retiring and taking their skills with them, creating a knowledge gap.

Implementing new technology and techniques to meet net zero obligations also required care and understanding. Steve argued for a more pragmatic approach from governments and regulatory bodies. “With our politicians and some Tier 1 contractors and their clients racing to mandate policies too quickly to outdo one another, and as manufacturers race to gain commercial advantages over one another, so plant hirers then have little option but to conform to these mandates,” he explained. “Ultimately it is the end buyer, us the hirer, who feels the pain at the sharp end.”

Steve added that CPA members, end users, hirers and suppliers must be able to continue producing and using fossil-fuel powered equipment while alternatives were sensibly phased in that could genuinely give the same performance, with an infrastructure capable of supplying the future fuels required.

“Evolving to get there without these ridiculous targets is how we will do it, not by panic and knee-jerk reactions to meet impossible political targets which suit their own agendas and that of the noisy minorities,” he added.

In the first panel session entitled ‘The Plant-hire Sector in 2024 – Where the Industry Currently Sits in the Wider Economic and Political Context’, Chris Cassley, CPA policy manager, and Jamie Charles, lead economist with Oxford Economics discussed a new report commissioned by CPA into the size and significance of the industry.

CPA panel session

The report’s headline conclusions include that the GVA contribution of the sector to the UK economy is estimated at £14 billion and it is responsible for 191,500 jobs. £218 is added to the economy for every £100 directly generated by the plant hire industry.

Jamie suggested approximately 90% of CPA members are SMEs and likely to be impacted by measures such as the recently announced rise in employer National Insurance contributions. Chris Cassley said the data in the report would be invaluable in future CPA representations to government and regulatory bodies.

The second panel session explored ‘The Innovative Plant-hire Company – Insights into Current and Future Developments and Innovations in the Sector’. Brian Jones, CPA president; Asif Latief, chief commercial officer with Speedy Hire; Kathryn Adams, commercial director at Prolectric Services; and Mat Llewellyn, MD of MHM Group agreed that AI would be adopted more widely and that having accurate real-time data via telematics and energy management systems is becoming essential in identifying sustainable equipment solutions that are also cost-effective.

CPA panel session

The challenge of ‘Expanding the Skills Base’ and attracting, training and retaining people in the construction industry – particularly women –  was addressed in the third panel session by Katie Kelleher, CPA technical and development officer; Deb Madden, executive director with CITB; Carl Hassell, chief operating officer at training standards organisation NOCN Group; and Beth Doel, advanced technical trainer at Reaseheath College.

CPA panel session

Suggestions included using carefully selected influencers on platforms like TikTok to promote career opportunities, as well as supporting awards schemes recognising women achievers as role models.

In the fourth panel session entitled ‘What Next? The Challenge of Growth and Succession Planning’, participants discussed how a business might consider a transfer of ownership. Speakers included David Graham and Chris Harvey, two co-founders of The Hire Exchange, set up to connect buyers and sellers of hire companies; Dani Saveker, global CEO and founder of the GLAS Group consultancy which supports entrepreneurs; and Ian McMillan, head of business development at Thomas Group which has grown by acquisition beyond its original plant hire activity to serve other related markets.

Panellists agreed skilled entrepreneurs might lack abilities to objectively evaluate corporate strengths and weaknesses, and many family businesses found it difficult to discuss succession strategies at all, yet it was important not to leave exit plan development too late.

The final session considered ‘Mental Health and Wellbeing in the Construction Sector’ with participants comprising Steve Kerslake, trustee and founder of Construction Sport which enables industry workers to participate in rugby tournaments and other group activities to promote camaraderie and wellbeing; Gary Higgerson, a charity advocate with the Lighthouse construction charity; and Matt Hartill, head of wellbeing and mental health support at Lyndon SGB, who told delegates about overcoming his own mental health challenges in a male-dominated, macho work culture.

The conversation showed the value of training people as mental health first aiders and also suicide first aiders. It also showed the importance of human interaction and intervention in a more AI-driven world.