Doosan Bobcat names new president for EMEA region

Gary Hornbacher

DOOSAN Bobcat has appointed Gary Hornbacher as its new president for the Europe, Middle East and Africa (EMEA) region.

He will be based in Dobris, Czech Republic, where the company has consolidated its manufacturing facility, R&D centre, training institute and EMEA HQ onto one campus.

Gary Hornbacher has served in a number of roles during his 36-year tenure with Doosan Bobcat. He brings experience in sales & marketing, product management, strategy, and total quality management. His most recent position before coming to EMEA was VP of channel development & training at Doosan Bobcat North America.

Scott Park, CEO and vice chairman of Doosan Bobcat, said, “Gary’s previous experience as senior vice president commercial in the EMEA region coupled with his diverse background with Bobcat positions him to effectively drive forward our strategic vision and motto – we empower people to accomplish more.”

The company added that Gary Hornbacher will focus on a ‘people-first’ culture by creating a collaborative environment where people can thrive and by leveraging individuals’ talents to accomplish ‘amazing’ achievements.

“I am thrilled to join the dynamic Bobcat EMEA region, and I look forward to again serving alongside our team,” said Gary Hornbacher.