MORE than 60 representatives from SANY’s dealer network and supply chain recently attended the manufacturer’s annual dealer conference at Beardsall Priory Hotel and Country Club in Derbyshire.
Under the theme of ‘Reaching New Heights’, the team presented on principal areas of operation including service and parts, telematics, marketing and events, as well as future investments in people, new products, and the overall strategy as the business continues to make progress in the UK market.
The event was also an opportunity for SANY to acknowledge and reward its dealer network for their efforts over the past 12 months. SANY recognised a number of top sales personnel for individual performance as well as several dealers for performance in sales and service excellence.
The dealers recognised on the evening were as follows:
Top Dealer – Heavy Line Sales: Banner Equipment
Top Dealer – Best Market Share: Truro Tractors
Top Dealer – Service Excellence : Sleator Plant
Dealer of the Year 2021: Fitzgerald Plant Services
SANY 50 Club (Dealers that sold 50 or more machines in 2021): Banner Equipment, C&O Tractors, Orrell Group Plant, Fitzgerald Plant Services, Sleator Plant, Truro Tractors
SANY 100 Club (Dealers that sold 100 or more machines in 2021): Global Recycling Solutions
Tony Thorpe, dealer development director, SANY UK & Ireland, said, “This year’s dealer conference was the first time that SANY has invited the wider team from our dealer and supplier network to an annual event. It gave us the opportunity to share SANY’s aspirations for the future as well as recognise and celebrate those dealers who have helped us to realise our successes since we refocused on creating a nationwide dealer strategy in early 2020.
“We have grown significantly since then, but we couldn’t have done it without our dealers and it’s important that we recognise the hard work and dedication they’ve put in as well as unveil our plans for the future.”
SANY UK & Ireland added that it would like to extend its thanks to event sponsors, Societe Generale and Miller Groundbreaking UK.