DOOSAN Bobcat EMEA has announced record financial results for 2019.
Total sales for Doosan Bobcat and Doosan Portable Power products in EMEA and outside of EMEA region grew by 12.8% to 863 million Euros, contributing to overall worldwide sales growth of 7.2%.
For the Bobcat range in EMEA, total sales units growth reached 11%, with a rise of 12.7% in the sales of Bobcat skid-steer loaders.
There was also a 7.1% increase in sales of Bobcat mini excavators and a rise of around 15.2% in Bobcat compact track loaders. Sales of Bobcat telehandlers and backhoe loaders also grew by around 16.7% and 37.2% respectively.
Mike Vought, senior director for product management at Doosan Bobcat EMEA said, “Product innovation is our core focus and driver on the way to our vision – becoming the leader in compact equipment. To make this vision come true, we will be introducing an unprecedented number of new products and technologies. In 2020, we will be launching 48 new or significantly upgraded products in eight different product categories of which some will be new to Bobcat. We believe that our strong focus on innovation will be the key driver to help us navigate safely through these turbulent times related to coronavirus spread.”
