‘My Kubota’ social media campaign celebrates 20,000 followers

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Kubota UK is launching a new campaign, ‘My Kubota’, to celebrate reaching a landmark 20,000 social media followers in just one year.

Across Twitter and Facebook, fans will be in with a chance of winning a range of fantastic prizes by sharing the story of a day in the life of their machine. Whether it’s using a mini-excavator to complete an on-going construction project, working with a Kubota tractor to undertake ploughing and cultivating duties or getting around in an RTV, Kubota want to hear all about it.

Fans will be able to upload a photo of their machine on the Kubota Facebook page or on Twitter using the hashtag #MyKubota until the competition closes on Sunday 28 June.

The first 30 entries will receive a Kubota merchandise set, including a beanie hat and cap, and five finalists will be shortlisted for the second stage. Here they will compete to win £500 Virgin Experience Days vouchers and become the new face of Kubota with a video case study. A video production team will shadow the winner for a day in order to capture their machine in action and learn more about how it’s used.
As part of the campaign, Kubota will be releasing a series of case studies on their YouTube channel, giving viewers another glimpse of how other end-users operating their machinery.

Dave Roberts, Kubota UK’s MD, said, “From dairy farming to paddock cleaning, greenkeeping to public grounds upkeep and building sites to road maintenance, the My Kubota campaign is a great way for users to share how they use their machine. Since the launch of our social media channels last year, they have acted as a platform for fans to share their day-to-day activities and now we want to see more of this in our exciting new campaign.”

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