Doosan Dealer Forum deemed a success


Doosan Infracore Construction Equipment (DICE) recently held a Dealer Forum for European dealers for the company’s Doosan Heavy range of excavators, wheel loaders and articulated dump trucks.

Management representatives from over 70 dealerships in 31 countries across Europe attended the two-day event in Eindhoven, Netherlands.

Speakers included Scott Park, President and CEO of DICE; Martin Knoetgen, President of DICE in Europe, Middle East and Africa (EMEA) and Guiliano Parodi, Vice President for Sales, Marketing and Dealer Network Development for DICE in EMEA.

The Dealer Forum provided the platform for presentations on Doosan’s long term partnership with dealers and customers; the company’s future business strategy as a global solution provider and the launch of the next generation of ‘-5’ products to meet Stage IV emission regulations.

Doosan award-winners at the 2015 Dealer Forum
Doosan award-winners at the 2015 Dealer Forum

At the Forum, Doosan demonstrated the new initiatives the company has put in place to continue and increase growth, including moving the company to the next level of customer service as a Tier 1 manufacturer with an increased focus on advanced markets in Europe and the USA.

This is all part of the company’s long term commitment to the global construction equipment market, simplifying procedures and processes throughout to make sure it is even easier to do business with Doosan worldwide.

At the Awards Dinner that followed the first session of the Dealer Forum, several dealers from countries including the UK, France, Germany, Poland, Italy and Netherlands were honoured for their success in their home markets.

As well as receiving an award, Staad BV, the Authorised Doosan dealer and importer for the south of the Netherlands, played host to the next section of the event on the second day of the Forum with a series of workshops at the company’s headquarters at Veghel.

This was followed by team activities at the nearby Koekbouw building in Veghel, which after a rich 90-year history as a compound feed factory is today an exciting venue for corporate functions and many other events.

The Doosan Dealer Forum 2015 had its climax with a Gala Dinner at the Muziekgebouw Frits Philips venue in Eindhoven, a contemporary music venue with international appeal, which provided a classical finale to a successful and productive meeting for Doosan’s dealers in Europe.